Our Sponsors and Supporters
Our sponsors are our lifeblood
At parkrun we work very closely and in partnership with our sponsors and supporters. Together we have been successful in developing a unique partnership where our partners secure the operational costs of parkrun allowing parkrun to operate a no cost to the runner model.
This unusual, innovative and inventive method of partnership is delivering unbelievable results in the community. Grassroots sport has never witnessed collaboration of this nature before.
The benefits to all parkrunners are that you get the running experience you want with a very light touch from adidas, Sweatshop and Lucozade Sport.
I couldn’t be more delighted with the team work that all the partners put in to ensure that parkrun is always seen as "by the community, for the community".
Obviously, the benefits to parkrunner is often much greater because when it really counts our sponsors always come up trumps with something to keep you interested or tickle your fancy.
An example of this is the Sweatshop Monthly Shoe Prize. Hugh Brasher's Sweatshop provides a pair of shoes to each event in the UK every month as a reward for exceptional achievement. We're not talking about breaking world records although if that did happen we would have to consider it as exceptional. No, this prize is focused on the grassroots athlete, perseverance and personal achievement. So at each event director's discretion, a winner is chosen each month.
Lucozade Sport's knowledge and research into nutrition, which is specially focused on the athlete, is brought to our doorstep throughout the year when they spare no expense to bring their sport scientists and the experiential vans to our events. they make themselves available for a chat with anyone who is interested to discuss nutrition.
adidas is a key partner delivering the London Olympics in 2012. They have supported the British Olympic team for over 20 years and the Paralympic athletes since 1989. adidas is a perfect partner for parkrun as we share many common goals, including a vision to reach out and inspire young people in the UK and beyond.
PruHealth encourage participation in parkrun by incentivising their members to help keep parkrun going by volunteering, as well as incentivising them for completing an event. They even have partnerships with other parkrun sponsors, Sweatshop and adidas. Their members can get a discount on running shoes with Sweatshop, and they get Vitality points for training with adidas miCoach.