After 11 fantastic years we today announce that the partnership between parkrun and Sweatshop has come to an end. Sweatshop will leave parkrun on the back of being awarded ‘Best Retailer’ for nine years running by Runners World Magazine, with 43 stores nationwide and a thriving website at www.sweatshop.com.
Sweatshop, known by many as the nation’s favourite running retailer, was parkrun’s first ever partner, providing prizes to the first and final runners at the Bushy Park Time Trial (now Bushy parkrun) on the 2nd of October 2004.
Since then Sweatshop has made it possible for each 5k parkrun in the UK to present a Sweatshop Monthly Prize to their parkrunner of the month, a person who has embodied the parkrun spirit most during that period. This coveted award has come to symbolise dedication, persistence and improvement, allowing event teams to publicly recognise the achievements of many of their runners and the contribution they have made to their local parkrun. Incredibly, more than 10,000 runners have received the Sweatshop Prize.
Since those humble beginnings in 2004 this incredible partnership has led to the development of more than 400 parkruns in the UK alone with around 70,000 people taking part in a free, timed run, every week.
Sweatshop will still be there for all parkrunners’ needs, offering the largest range of technical running shoes in the UK, expert advice from staff trained to industry leading levels and a free full gait analysis in all stores – all to help you find your perfect running shoes.
On Saturday the 31st of October parkrun and Sweatshop are inviting all parkrunners to celebrate one final ‘Sweatshop Saturday’ at their local event.
Please do come along and help us celebrate the partnership that created the biggest free running event in the world.